Tuesday, October 26, 2010

How to display earrings in your online shop

As and online seller of handmade jewelry I know that pictures are very important  parts of the selling process. The way how you present the jewelry is very important. The buyer needs to see, how the jewelry looks like, how big is it and how does it look in someones ears or on someones neck.

After reading several forum post I realized that for some people is unacceptable to buy earrings previously worn by someone else. This is understandable. So how to display the earrings and show the real size?  The easy solution would be to use prongs, which I don't like. They look kind of weird.
One day I came across a post where the jewelry seller explained using a picture from a magazine to display earrings, and an other seller explained she just printed the picture from the computer. So, that was an idea...
I visited www.istockphoto.com, searched for a woman head and purchased a picture. And then I just played with photoshop to get a real size of a woman head in black and white and printed it out. The last step was to glue the picture on a cardboard and pierce the ear.
And here is the result! I think it looks very realistic, and shows very well how the earring looks on a real person.

What do you think?


And this is a detailed picture. 


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